I must have been confused

I always thought that your company website was the best way to resolve after-hours issues... It seems that the company website for our new medical insurance company doesn't even let people register their accounts outside of business hours. I got this response:

Member Registration Not Available

Thank you for your interest in registering for myCIGNA.com. Unfortunately, registration services are currently unavailable. We apologize for the inconvenience. The registration process is available: Monday to Friday from 7 am to Midnight (EST) Sat. from 8 am to 8 pm (EST) Sun. from 2–7 pm (EST)

It then proceeds to tell me that operators are standing by 24/7 in case I'm having trouble doing it during those hours. Does a real person have to look at each of them or what? And if so, why aren't those 24/7 operators doing it?